App Growth Kit
The growth library for app builders

Know exactly what to do next to grow your app

A complete growth playbook, templates, calculators, and a library of proven experiments — personalized to your app's stage.

2-minute quiz · One-time payment · Lifetime access

Your Growth Plan

Focus: User Acquisition

Diagnose
Fix ASO
Test channel
Scale

Continue reading

02 — Acquisition

Running experiments

Keyword-focused subtitle

Day 6 of 14

How it works

From “what should I do?” to a clear plan

Most growth advice is generic. The kit starts by finding the one problem holding your app back.

  1. 01

    Take the growth quiz

    Answer six quick questions about your app, users, revenue, and goals.

  2. 02

    Get your growth profile

    See your biggest opportunity and a plan built around your stage.

  3. 03

    Work through the library

    Read the playbook, use the templates, and run proven experiments.

What's inside

Kindle meets Notion, built for app growth

A book you'll actually finish, with the tools to act on every chapter.

The Playbook

  • 00Introduction21 min
  • 01Finding Your Growth Problem50 min
  • 02Acquisition33 min
  • 03App Store Optimization1h 22m
  • 04Paid Acquisition1h 22m
  • 05Activation1h 3m
  • 06Retention1h 8m
  • 07Monetization59 min
  • 08Referral39 min
  • 09Scaling49 min

Personalized 90-day plan

Weekly tasks built from your growth profile.

Monthly scorecard

Track your metrics against category benchmarks.

Full Growth Playbook

49 step-by-step lessons, from diagnosis to scale.

100+ growth strategies

Tactics organized by funnel stage.

Templates & checklists

Ready-to-use docs, sheets, and audits.

Case studies

How real apps broke through plateaus.

Growth calculators

LTV, CAC payback, virality, and more.

Experiment library

Test ideas with hypotheses and effort scores.

Lifetime access

Every future update included.

Pricing

One payment. Everything, forever.

No subscriptions. Get the full library today and every chapter, template, and experiment we add later.

“The acquisition chapter alone paid for itself. We fixed our store listing in a weekend and installs went up 60%.”

Maya Chen · Indie developer, Habitly

The App Growth Library

$99One-time payment
  • Personalized 90-day growth plan
  • Monthly growth scorecard & benchmarks
  • Full Growth Playbook
  • 100+ growth strategies
  • Templates & checklists
  • Case studies
  • Growth calculators
  • Experiment library
  • Lifetime access

Secure checkout · 14-day money-back guarantee

Questions

Who is this for?

Indie developers, founders, and small teams with a live app (or about to launch) who want a clear, structured approach to growth.

Is this a subscription?

No. It's a single $99 payment for lifetime access, including all future updates.

What kind of apps does it cover?

Mobile and web apps across consumer and B2B — subscription, freemium, and paid models.

What if it's not for me?

Email us within 14 days for a full refund. No questions asked.